Position Summary:

We are looking for a self-motivated and goal-oriented Digital Marketer who is well-versed with the latest Digital Marketing trends and has a knack for Social media and Content creation.

Major Responsibilities:

·         Management of social media channels including Facebook, Twitter, Instagram, YouTube, LinkedIn, and other relevant online platforms;

·         Creation of engaging content for social media platforms which promotes audience interaction and increases visitors on the website;

·         Managing content strategy and marketing campaigns to create maximum conversions;

·         Writing high quality, creative and optimized content in both British and American English including blogs, news and events reports, press releases and product descriptions;

·         Proofreading social media and web content according to British and American English grammatical rules;

·         Coordinating and collaborating with multiple departments within the company;

·         Handling international customers’ queries on social media platforms and optimizing the customer experience;

·         Addressing customers’ issues and solving them to reflect the high standards of customer services;

·         Monitoring user engagement and improving the online content, considering SEO and Google Analytics;

·         Working on the SEO of websites and overseeing the performance indicators such as reducing the website’s bounce rate, increasing dwell time with enhanced conversions;

·         Presenting latest and updated digital marketing trends and ensuring that the brand is at the forefront of industry developments;

·         Creating unique and innovative digital marketing campaigns.

Skill Set Required:

·         A profound understanding of all major social media platforms;

·         High level of expertise in content writing for both British and American English;

·         Strong Written and Verbal Communication Skills;

·         Creative and Analytical thinking capabilities;

·         Willingness to perform diverse tasks;

·         Ability to perform duties with adequate supervision;

·         Strong attention to detail;

·         Technological skills;

·         Fundamental knowledge and understanding of SEO/PPC and Google Analytics;

·         Basic knowledge of graphics design and formal visuals;

·         Excellent teamwork capabilities to complete the tasks under the given deadlines.

Qualifications:

·         A degree in Marketing, Business Studies or relevant fields.

·         Experience in managing social media platforms.

·         Knowledge of MS Office and relevant online software.

·         Understanding of Photoshop, Canva and related photo editing tools.

·         Information about the mechanism of websites.